Rogers, CBC sign 7-year sub-licensing agreement for Hockey Night in Canada

Rogers, CBC sign 7-year sub-licensing agreement for Hockey Night in Canada

Rogers is in its fourth year of a 12-year, $5.2B agreement with the NHL for exclusive media rights

Rogers Media and CBC have signed a new seven-year sub-licensing agreement for English-language broadcasts of “Hockey Night in Canada” and the Stanley Cup playoffs.

The agreement announced Tuesday begins in 2019-20 after the end of a current deal between the media giant and the public broadcaster.

Rogers is in its fourth year of a 12-year, $5.2-billion agreement with the NHL for exclusive media rights.

The deal included a four-year sub-licensing deal to allow the CBC to air “Hockey Night in Canada.” That agreement was later extended by a year.

The seven-year extension, which also includes digital streaming rights, means CBC will carry “Hockey Night in Canada” until the end of the Rogers deal.

VIDEO: NHL agrees to consider Seattle for new NHL team

“CBC has been an excellent partner over the years and we are excited to extend our relationship,” Rogers Media president Rick Brace said in a statement. “Hockey Night in Canada is the most celebrated hockey brand in the country and is steeped in tradition. We are committed to working together to ensure it reaches the widest possible audience.”

“Hockey Night in Canada” was the cornerstone of CBC’s sports programming for decades before Rogers and the NHL struck their huge deal.

While CBC can still show the popular NHL program, Rogers receives all revenue from ”Hockey Night in Canada” broadcasts and has complete control over the show under the existing deal. Rogers said it will continue to produce the games and exercise editorial control through its Sportsnet broadcasting arm through the announced extension.

CBC will continue to show nationally televised regular-season games on Saturday night as well as all four rounds of the Stanley Cup playoffs.

“Our priority in coming to this new agreement was to ensure Canadians continue to have access to Saturday night hockey on CBC and an overwhelming majority of our audience told us they want it to be on CBC,” CBC Sports executive director Greg Stremlaw said in a statement.


Like us on Facebook and follow us on Twitter.

Get local stories you won't find anywhere else right to your inbox.
Sign up here

Just Posted

A health worker holds a vial of AstraZeneca vaccine to be administered to members of the police at a COVID-19 vaccination center in Mainz, Germany, Thursday, Feb. 25, 2021. (Andreas Arnold/dpa via AP)
43 new COVID-19 cases in Interior Health

368 cases in the region remain active

The Williams Lake Trail Riders Arena is slated to have a new roof installed this spring after funding from the province’s Community Economic Recovery Infrastructure Program. (Greg Sabatino photo - Williams Lake Tribune)
Trail Riders Arena, stable stalls, to get new roof at Stampede Grounds

Some of the stalls currently aren’t able to be rented out due to leaks in the roof

A sign is seen this past summer outside Yunesit’in Government office west of Williams Lake reminding visitors and members to stay safe amid the COVID-19 pandemic. (Rebecca Dyok photo)
Yunesit’in First Nation completes second round of vaccinations

A total of 26 people have since recovered from COVID-19 after having tested positive

A 100 Mile RCMP officer stands watch at the intersction of Highway 97 and Horse Lake Road. (Patrick Davies photo - 100 Mile Free Press)
Volunteers, police search Highway 97 for articles related to high-speed chase

Search will stretch from Canco Gas Station in Lac La Hache to 150 Mile House.

An aerial photograph captures snowmobile tracks in the Cameron Ridge area earlier this year, which is closed to snowmobilers. The closures are in place to protect sensitive caribou herds. (Conservation Officer Service photo)
Snowmobilers fined for operating in closed caribou habitat near Likely, B.C.

The investigation revealed they had spent several hours in the closure leaving extensive tracks

Health Minister Adrian Dix looks on as Dr. Bonnie Henry pauses for a moment as she gives her daily media briefing regarding COVID-19 for British Columbia in Victoria, B.C. THE CANADIAN PRESS/Jonathan Hayward
7 additional deaths and 542 new COVID-19 cases in B.C.

Provincial health officials reported 18 new COVID-19 cases linked to variants of concern

Cannabis bought in British Columbia (Ashley Wadhwani/Black Press Media)
Is it time to start thinking about greener ways to package cannabis?

Packaging suppliers are still figuring eco-friendly and affordable packaging options that fit the mandates of Cannabis Regulations

The City of Vancouver estimates there are 3,500 Canada geese in the city right now, and that number is growing. (Bruce Hogarth)
Help tame Vancouver’s Canada goose population by reporting nests: park officials

The city is asking residents to be on the lookout so staff can remove nests or addle eggs

Chief Justice Christopher Hinkson (Office of the Chief Justice)
Judge questions whether B.C.’s top doctor appreciated right to religious freedom

Lawyer for province says Dr. Henry has outlined the reasons for her orders publicly

A sample of guns seized at the Pacific Highway border crossing from the U.S. into B.C. in 2014. Guns smuggled from the U.S. are used in criminal activity, often associated with drug gangs. (Canada Border Service Agency)
B.C. moves to seize vehicles transporting illegal firearms

Bill bans sale of imitation or BB guns to young people

BC Housing minister David Eby is concerned that Penticton council’s decision to close a local homeless shelter will result in a “tent city” similar to this one in Everett, Wa. (Olivia Vanni / Black Press file)
‘Disappointed and baffled’ B.C. housing minister warns of tent city in Penticton

Penticton council’s decision to close a local homeless shelter could create tent city, says David Eby

A recently published study out of UBC has found a link between life satisfaction levels and overall health. (Pixabay)
Satisfied with life? It’s likely you’re healthier for it: UBC study

UBC psychologists have found those more satisfied with their life have a 26% reduced risk of dying

A vial of some of the first 500,000 of the two million AstraZeneca COVID-19 vaccine doses that Canada has secured through a deal with the Serum Institute of India in partnership with Verity Pharma at a facility in Milton, Ont., on Wednesday, March 3, 2021. THE CANADIAN PRESS/Carlos Osorio - POOL
Federal panel recommends 4-month gap between COVID vaccine doses due to limited supply

The recommendation applies to all COVID-19 vaccines currently approved in Canada

A vial of Oxford-AstraZeneca COVID-19 vaccine is pictured at a family doctor office, Thursday, Feb. 25, 2021 in Paris. THE CANADIAN PRESS/AP -Christophe Ena
Trudeau ‘optimistic’ that timeline for rollout of COVID vaccines can be accelerated

Canada set to receive more than 6M COVID-19 vaccine dose than initially expected, by end of March

Most Read