Curves International is currently engaged in its 15th annual food drive challenge Feed the Need.
Curves club members in the U.S. and Canada, including Williams Lake, have a goal of collecting 100,000 food bank donations during the two week period of March 11 to March 23.
Curves is asking its members to donate bags of non-perishable food or cash to support their local community food banks, states the club press release.
In exchange for the donations, Curves will waive the joining fee for new members who bring in a bag of non-perishable food or donate $30 to their local food bank during the two week period.
The membership offer is open to new members only who enrol for a minimum 12-month e.f.t program or join Curves Complete.
When combined donations from all Curves clubs reach 100,000 donation goal, Curves International will donate 10 per cent of March 2013 profits to Blessings in a Backpack, a non-profit organization that ensures that impoverished elementary school children are fed on the weekends throughout the school year.
Blessings in a Backpack is a 501 C (3) non-profit organization currently feeding nearly 61,000-plus children in the U.S. and Canada and two other countries.
The program is a hybrid of private sector funding and public partnerships carried out in public schools.
For more information about Blessings in a Backpack, please visit http://www.blessingsinabackpack.org/Home.aspx.###
Since its inception, the total contributions to local food banks from the annual Curves Food Drive have exceeded 75 million pounds of food, says Mike Raymond, Curves vice-president of marketing.
“Each year, we encourage our clubs and members to donate even more than the year before. Our annual food drive is a great way for members and their communities to fill a real need by restocking the shelves in local food pantries across the U.S. and Canada during a time when they are usually low.”
For more information about Curves of Williams Lake, located at 100A – 369 Oliver Street, and the 2013 Curves Food Drive, contact a Curves of Williams Lake staff member at 250-398-8191 or 9BXVCQML@curvesmail.com.
For more information about Curves, visit www.curves.com.
Curves is the largest fitness franchise in the world, helping women in over 90 countries lead healthier lives. The company was founded in 1993 by Gary and Diane Heavin, who saw an opportunity to provide a fast, affordable workout for women in an industry that had often focused primarily on the needs of men.
Since then, the company has continued to innovate, most recently with the launch of Curves Complete, an integrated program that combines exercise, meal plans, and one-on-one coaching for more effective weight loss. For more information, please visit www.curves.com.